ICE X Electronics launches ICS-based ICE Xtreme 7 tablet, at Rs. 6,999

ICE X Electronics is the new company which launched its maiden offering - a 7-inch Android 4.0 based tablet called the ICE Xtreme 7.

Sporting an Allwinner A10 SoC which has a 1GHz processor, the ICE Xtreme 7 will have 1 GB of DDR3 RAM with a capacitive touchscreen with 5-touch input capability alongwith a whopping 4700 mAh Li-ion battery. It comes with a variety of ports such as a dedicated USB port (for adding a 3G dongle), a mini USB port, an HDMI port (no HDMI cable is bundled) and a microSD card slot. It lacks a rear camera, but has a front facing 2 MP camera. The ICE Xtreme 7 will be joining the club of budget ICS tablets, available for Rs. 6999. It provides a nice leather cover to go with the tablet.

The company also announced plans to launch the world's first wireless charging tablet (which will incorporate the Qi wireless charging pad) called the ICE Xtreme-II and a pico PC to transform any household TV to an Android 4.0 OS sporting smart computing device. These products are expected to hit the market in the coming months.

Commenting on the occasion, Mr. Ravi Jakhar, Founder and Managing Director, ICE X Electronics said, “ICE X Electronics has entered the Indian market while it is still maturing. Though there are a large number of players in this field, in a country of a billion people, the market also has a potential to easily grow at over 2 million pieces per annum.”

First Impressions

We got a little hands-on time with the ICE Xtreme 7 and on first glance it looks like the many budget tablets that are out there in the market. Maybe it's the screen resolution and quality which causes us to think that way. The touch response was quite good though and we did not notice any lag while swiping through pages. The leather casing which it comes in does hold the tablet steady and you can also set it up at an angle if you want to view movies, thanks to a flap on the rear side.

Due to the tablet holding clip on top right hand corner, some of the buttons on the top edge get covered and we ended up pressing the screen-lock key accidentally while taking the tablet out of the casing. It comes pre-bundled with over 20 apps and there are around 100 apps stored on its memory which a user may or may not install on the tablet. We will do a detailed review of the tablet soon.